CHANNEL VAS Rebrands to OPTASIA in Global Deployment Plan CHANNEL VAS Rebrands to OPTASIA in Global Deployment Plan

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Bassim Haidar, Founder and Chairman of Optasia, announces plans for the company, with a significant 10-year track record, to focus on emerging markets and grow its global position.

FinTech Pioneer currently provides financial access to more than 560 million customers worldwide, with more than 88 million active customers per day through Optasia, a data-driven AI platform. We are doing financial transactions over dollars.

Dubai, UAE, February 28, 2022 / PRNewswire / --Multinational fintech company Channel VAS announces rebranding to Optasia to focus on emerging markets and further grow its global position Did. Optasia Core Services is a fully integrated and versatile AI platform that includes scoring, financial decision making, spending and payback. Rebranding represents the evolution of Channel VAS's business after more than a decade of operation.

State-of-the-art AI platform Optasia provides both top-tier mobile network operators and financial institution partners with a better informed decision-making process on credit scoring, opening up large undeveloped opportunities. , Provides the entire range of financial products and services to the ecosystem. This includes consumer and enterprise finance solutions, credit scoring, data science as a service, platform as a service, and more.

Optasia is a game changer for the fintech / mobile finance revolution taking place in emerging markets, helping local banks digitally transform to fund their fast-growing economies in a risk-free manner.

Through its own AI, Optasia processes and analyzes unstructured behavioral data to create distinctive customer profiles for financial institutions and mobile his network operators to create products and services in their customer base. .. Without this technology, these organizations would not be able to collect the information needed to make secure credibility decisions.

With over a decade of experience leading FinTech's evolution in emerging markets in Africa, Asia and the Middle East, Optasia makes credit decisions of over US $ 8 million in daily transactions. It serves 560 million mobile subscribers in more than 30 countries.

Bassim Haidar, founder and chairman of Optasia, said of the brand change: "Optasia uses state-of-the-art technology to enable us to deliver financial services to the next billion customers across the world's emerging markets. The technological and financial empowerment of data science is the economy. It is of utmost importance for the future development of the region where revitalization is most needed. "

"Globally, 1.7 billion adults are underbanking with no bank accounts and no accounts with financial institutions or mobile money operators. This number is deliberately declining, but there is still a big gap. Yes, Optasia plans to lead this financial inclusion in the coming years, "Haidar concludes.

Optasia is headquartered in Dubai, United Arab Emirates and has offices in Athens, Greece. The company has established a Tech Excellence Center in Egypt and has offices and subsidiaries around the world, including South Africa, Nigeria, Pakistan and Bangladesh.

FinTech was selected as a good investment destination by leading investment companies such as Waha Capital in Abu Dhabi in 2017, Ethos, a South African investment company in 2018, and DPI equity firm in 2019.

Logo: https://mma.prnewswire.com/media/1752683/Optasia_Logo.jpg

(Japanese release: provided by client)