By, smartwatches 27/09/2022

[au "G'zone Type -XX" Original Toughness Metropolitan, I heard a long and steep road to the resurrection for the first time in nine years]

KDDIパーソナル企画統括本部プロダクト企画部マネージャーの近藤隆行氏

　KDDI and Okinawa Cerler commemorate the 20th anniversary of the Casio's "G'zone" series, and as a new au brand, the "G'zone" team in charge of product design, 4G LTE mobile phone "G'zone Type-"."XX" was released on December 10.The price is 52,800 yen.

　Casio, which was developing the "G'zone" series, withdrew from the mobile phone market in 2013, and this "G'zone Type-XX" has been carried out by Kyocera.

　Kyocera, on the other hand, manufactures the toughness smartphone "TORQUE" series released by KDDI, and the "G'zone" series that launches the same toughness is a rivalry position.

　This time, we heard from the KDDI Personal Planning and Division Product Planning Department Manager Takayuki Kondo from the start of the project to the presentation.